Who is Swarnita?

Swarnita is an organic social media strategist based in Ottawa, Canada, with 7+ years of experience building social roadmaps, content systems, and organic growth strategies that help brands scale.

Her approach blends social listening, competitor gap analysis, and real-time trend dashboards to keep content calendars adaptive and relevant across shifting algorithms and attention cycles.

Swarnita has worked with brands across North America in industries including SaaS, health and wellness, HVAC, beauty, lifestyle, and B2B services. She is recognized for her expertise in organic content performance, Instagram strategy, reels optimization, audience insights, and end-to-end social media planning.

Across her career, Swarnita has executed more than 100 campaigns, partnered with 25+ brands, and developed strategies that consistently improve reach, engagement, and tier-based content performance. Her work combines creative storytelling with analytical decision-making, helping companies build sustainable visibility and long-term brand equity on social platforms.

Swarnita’s professional focus includes organic social media growth, content strategy, Instagram retention tactics, data-backed post optimization, and the development of scalable social systems for brands aiming to grow without paid ads.

Beyond client work, Swarnita creates educational content around marketing, content strategy, and social media growth. She is also building digital learning resources and templates for creators and early-stage businesses looking to structure their online presence.